According to a new market report published by Transparency Market Research “Low-calorie Food Market, Global Forecast, Market Share, Size, Growth and Industry Analysis, 2014 – 2019,” the global Low-calorie food market was valued at USD 7,418.6 million in 2013 and is expected to grow at a CAGR of 5.9% from 2014 to 2019, to reach an estimated value of USD 10,414.7 million in 2019.
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In recent times, obesity has become one of the most challenging health problems in the world. According to the WHO, the number of overweight children under the age of five in 2010 was around 42 million, globally. Obese people are more likely to develop diseases such as diabetes and cardiovascular diseases at a young age. Obesity rate is the highest in the U.S., as around 36.5% of the total U.S. population is obese. The U.K. (24.8%) has the highest obese population in Europe, while Australia (28.3%) leads in the Asia-Pacific region.
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High obesity rate among children is a major concern for parents. Obesity is also a major concern in adults, as is the rising number of diabetes cases globally. The WHO noted that around 347 million people worldwide had diabetes in 2013, these factors led to the increase in demand of low calorie food over the last few years. The demand for low-calorie food is also increasing due to changing lifestyle, increasing number of health conscious people, and growing consumer confidence in low-calorie products due to their natural claims.
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The emerging markets such as India, China and Brazil, have rising number of diabetes patients, fuelling the demand for low-calorie food. For instance, low-calorie products such as Sugar Free, Glucerna SR, and Splenda tablets offer opportunity for Low-calorie Food Manufacturers in these regions.
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Based on application, the low calorie food market is broadly classified under, food, beverages, healthcare, tabletop and others. Whereas on the basis product segment, “Aspartame”, “Sucralose”, “Stevia”, “Saccharin” and “Cyclamate” are the broad categories. Aspartame is one of the most widely used artificial sweeteners. In the recent scenario, sucralose is gaining more popularity than aspartame. Growing consumer preferences for all-natural products have created a huge demand for stevia. Due to its growing popularity as a 100% natural sweetener, stevia is giving tough competition to other high-intensity sweeteners such as aspartame, saccharin and sucralose.
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The global low-calorie food market was USD 7,418.6 million in 2013. Sucralose is expected to be the fastest growing segment, likely to register a strong growth in the future. Usage of low-calorie food products in the beverages sector is forecasted to increase by 5.9% CAGR from 2014 to 2019. The U.S. is the largest market for low calorie food, followed by the European countries. The developing nations in the Asia-Pacific region are expected to show high growth in the next five years.
Some of the major companies operating in the market are PepsiCo Inc., The Coca-Cola Company, Groupe Danone, Bernard Food Industries, Inc., Nestle S.A., Ajinomoto Co., Inc., McNeil Nutritionals, LLC and Cargill, Incorporated.
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