Self-adhesive labels are affixed on packages to prevent the entry of dirt particles. They show essential information on the product and used in attracting clients. The global self-adhesive labels market is expected to expand at 6.7% CAGR over the forecast period (2023–2027), according to the latest report by Market Research Future (MRFR). MRFR is a premier research and consulting firm capable of delivering insights on latest niches and existing industries.

Market Scope

The global self-adhesive labels market size is driven by growth in transportation and logistics sectors. Changing preferences among manufacturers and rising expendable income levels can drive the demand for these labels. Adherence to food safety policies in developing economies and expiration period of perishable goods can drive the market demand. Demand for consumer goods and popularity of these labels can bode well for the market.

The COVID-19 pandemic has disrupted the supply chain of label manufacturers owing to restrictions on production. But the reopening of pharmaceutical, consumer goods, and consumer electronic sectors can lead to recovery in the global self-adhesive labels market.

However, the lack of awareness of various types of labels can impede the market growth.


By composition, it is segmented into release liner, adhesive layer, and face stock. The release liner segment can command the highest market demand over the forecast period owing to being normal labels with attached liners. Availability in different shapes and sizes can drive the segment growth.

By type, it is divided into removable and permanent. Permanent labels occupied a major market share owing to being cost-effective and non-removable. Applications for corrugated boxes, films, and non-polar surfaces can drive its demand over the forecast period. They are used in HVAC products and electrical electronic products. On the other hand, removable labels can find demand in the form of price tags and advertisement materials.

By application, it is segmented into pharmaceuticals, food beverages, consumer goods, and others. Consumer goods can dominate the market owing to rise of online shopping and preference of labels on packaging for product and customer safety. On the contrary, food beverages can generate the maximum demand for self-adhesive labels owing to a huge market for fresh produce and ready meals. High demand for processed and quality foods can drive the segment demand.

Regional Analysis

North America, Asia Pacific (APAC), Europe, and Rest-of-the-World (RoW) are major regions covered for outlining the prospects of the global self-adhesive label market.

North America is estimated to dominate the global market due to demand in the pharmaceutical sector. Inclusion of Braille labels on pharmaceutical products owing to the large number of vision-afflicted population can drive the demand in the global self-adhesive labels market. The U.S. is one of the biggest contributors of the region due to a large customer base and awareness of various labeling techniques.

APAC is expected to showcase the highest growth rate for the global self-adhesive labels market due to increase in industrialization and growth of the e-commerce sector. Changing lifestyle and rise in spending capacity in Indonesia, India, Japan, and China can drive the regional market growth.

Competitive Scope

Avery Dennison Corporation, Americk Packaging Group, CCL Industries Inc., SVS Labels, and Constantia Flexibles Group Gmbh are key players of the global self-adhesive labels market. Other players are Coveris Holdings S.A., Royston Labels Ltd., Henkel AG Co., Mondi Group, H.B. Fuller Company, Müroll GmbH, UPM-Kymmene Oyj, and SK LABEL spol.s.r.o. Expansions, mergers, and product developments are prime strategies being considered by players to sustain their position.

Industry News

May 2021– Catalent has invested in two Herma US wraparound labeling machines for the production of biologics which also includes COVID-19 vaccines.

Owing to the rise in awareness regarding paper wastage, the manufacturers had introduced eco-friendly labels, they are made of grass papers which are 50% sun-dried fresh fibers. The manufacturers utilize two adhesive coatings. They are suitable for the cosmetics, food, beverage industries.
The UV light-sensitive labels are incorporated in the pulp and are evenly distributed in the paper. When they are exposed to the sunlight, the fibers in the labels glow indicating the genuineness of the labels. They are utilized as security labels.

Market Research Future (MRFR) is a global market research company that takes pride in its services, offering a complete and accurate analysis with regard to diverse markets and consumers worldwide. MRFR’s approach combines the proprietary information with various data sources to give an extensive understanding to the client about the latest key developments, expected events and also about what action to take based on these aspects.

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