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The Salesforce Marketing Cloud platform is a powerful tool for businesses to create and manage marketing campaigns across various channels. By becoming certified in Marketing Cloud development, individuals can demonstrate their ability to use this platform to its full potential. This certification can open up new job opportunities and increase earning potential.

The Salesforce Marketing-Cloud-Developer (Salesforce Certified Marketing Cloud Developer) Exam is an industry-recognized certification that measures a candidate's proficiency in developing marketing solutions using the Salesforce Marketing Cloud platform. This exam is designed for professionals who are responsible for developing custom code in Marketing Cloud and have experience with scripting languages such as JavaScript, AMPscript, and SSJS.

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The Salesforce Marketing-Cloud-Developer Certification Exam is a challenging exam that requires a lot of preparation and practice. Candidates are expected to have a good understanding of various marketing cloud concepts, including email marketing, mobile marketing, social media marketing, and web marketing. Candidates are also expected to have experience in developing marketing cloud solutions using Salesforce Marketing Cloud.

Salesforce Certified Marketing Cloud Developer Exam Sample Questions (Q141-Q146):

NEW QUESTION # 141
Adeveloper wants to create a Synchronized Data Extension containing Lead data from Sales Cloud. They only want to include record which contain a phone number. Each of the following flied contains this information per these rules: -Phone is not black (Data Type = Phone) -PhoneExist is true (Data Type = Boolean)
-ValidPhone is 'true' (Data Type = Formula(Boolean)) -ContactType equals 'Phone' (Data Type = Text).
Which field could be used to select a subset of records in the synchronization configuration?

  • A. ValidPhone
  • B. ContactType
  • C. PhoneExists
  • D. Phone

Answer: D


NEW QUESTION # 142
Which two ways would a developer write an Exclusion Script to exclude sending an email at send time when comparing against a Boolean field in the Sendable Data Extension?
Choose 2 answers

  • A. %%SendBoo1%%
  • B. %%SendBoo1 < 1
  • C. %%=Lookup ('Excluded' , SendBoo1'. _Subscribekey'. _Subscribekey) =%%
  • D. %%=Lookup ('Excluded' , SendBoo1'. Subscribekey'. _Subscribekey) =%%

Answer: B,D


NEW QUESTION # 143
In which three ways should a developer optimize a query activity if it is currently timing out? Choose 3

  • A. Use Primary key(s) on fields used in joins
  • B. Only update records that have changed since last execution
  • C. Use SELECT * to include all fields
  • D. Use intermediate tables to stage data
  • E. Use intrisic functions in the WHERE clause

Answer: A,B,D


NEW QUESTION # 144
Certification Aid wants to update Contact data stored in a Data Extension using the REST API. What is required to achieve this? Choose 1.

  • A. The Data Extension must be in a Population.
  • B. The Data Extension must be in an Attribute Group.
  • C. The Data Extension must be sendable.
  • D. The Data Extension must be created in Email Studio.

Answer: A


NEW QUESTION # 145
A marketer is planning a weekly promotional send.
Which two types of data extensions could be sent to?
Choose 2 answers

  • A. Synchronized Data Extension
  • B. Salesforce Data Extension
  • C. Sendable Data Extension
  • D. Send Log Data Extension

Answer: A,C


NEW QUESTION # 146
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