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Adobe AD0-E318 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Specify the Data Model and integration map design parameters for a Campaign solution with other customer tools
  • Analyze and design custom integrations
Topic 2
  • Determine the correct method to design complex campaign templates and workflows
  • Determine business requirements to design a digital marketing solution
Topic 3
  • Determine the correct method for solution promotion to the respective environment
  • Given a scenario, provide performance, infrastructure, and configuration recommendations
Topic 4
  • Analyze the overall solution to determine technical risks, assumptions, issues and dependencies
  • Determine the solution design required to comply with laws and regulations
Topic 5
  • Given a scenario, recommend integration solutions to enable native and third-party integrations with Adobe Campaign Classic
  • Analyze and design custom features
Topic 6
  • Given a set of key modules, validate the configuration of the module set-up
  • Analyze Campaign Classic set-ups to advise on improvements
Topic 7
  • Given a scenario, advise on the appropriate hardware infrastructure needed during solution design
  • Specify integration parameters and approach for Adobe and non-Adobe application integrations

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Adobe Campaign Classic Architect Master Sample Questions (Q17-Q22):

NEW QUESTION # 17
A customer wants to reusable way to personalize batch targeted emails using informationavailable in real time from an external system based on a Recipient attribute.
Which approach should the Architect use?

  • A. Configure a urlPermission node for the external service, configure a Javascript activity calling external service for each temp table record. Write to worktable attribute. Use targetData syntax to insert into the delivery, and save the workflow as a template.
  • B. Configure FDA and an associated API Gateway to access and within a Campaign template, create a deliveryMapping schema extension using a system Operator with JavaScript right to poll the service
  • C. Create a custom schema, and within a workflow template, use an External Signal process to allow integration between the systems ensure the correct firewall permissions are in place configure a SQL Code process to save he result.
  • D. Create a JavaScript server page template to enable https calls to the external service, ensure url permission is correctly configured for the external service endpoint, and create a JavaScript library function leveraging xtkSession to write the return value into the work table.

Answer: A


NEW QUESTION # 18
A customer wants to track and report on the total cost of a postal campaign.
What should the Architect recommend?

  • A. Use a Program entity and configure the costs per delivery tab.
  • B. Use the Budgeting feature within the MRM module
  • C. Use the MRM module to configure a Delivery Outline
  • D. Configure a unit cost value on the Delivery template using he Postal Delivery channel

Answer: C


NEW QUESTION # 19
A customer launches a Campaign with multiple touch points. Some deliveries are stuck in Pending Personalization'' for more than 3 hours. The recipient broad log records have not been created for these deliveries yet.
What should the Architect analyze to diagnose the cause of this issue?

  • A. Validate if the delivery can be paused and the MTA process restarted to clear the personalization cache and reuse the delivery.
  • B. Validate if the number of recipient per delivery can be reduced to send multiple deliveries at the same time to spread the load on personalization.
  • C. Validate if the delivery is complex with many JavaScript personalization and whether the email size more than 60 kb
  • D. Validate if all images can be uploaded into public resources to fetch faster and if personalization blocks can be created in the delivery.

Answer: B


NEW QUESTION # 20
A client captures interests in flat data files from external websites. The want to integrate the topic subtraction data into Adobe Campaign. What should the architect configure?

  • A. Custom schemas with opt-in flag for each topic.
  • B. List for each topic
  • C. Additional attributes for topic subscription within the Recipient schema
  • D. Information Service

Answer: A

Explanation:
Custom schemas with opt-in flags for each topic would allow the client to store the topic data in a structured manner and track which topics a recipient has expressed interest in. This would allow them to segment their recipients based on topic interests and target their Campaigns more effectively. Additionally, using an opt-in flag would allow the client to ensure that recipients have given their consent to receive communications on these topics.
References:
https://docs.adobe.com/content/help/en/campaign-classic/using/working-with-schemas/creating-custom-schemas.html
https://docs.adobe.com/content/help/en/campaign-classic/using/working-with-lists/creating-and-editing-lists.html


NEW QUESTION # 21
A customer needs help to optimize a workflow that automatically exports tracking records campaigns sent during the day.
The workflow has a scheduler that runs every 6 hours and reads tracking logs created current date minus 6 hours. During data validation, the customer notices that records are missing with this approach.
Which two recommendations should the Architect make? (Choose two.)

  • A. Add a scheduler to execute every 6 hours and use a dirty flag to update the tracking record that was picked in the execution of the workflow
  • B. Create a loop with a wait for 6 hours, store an instance variable of the id field that was last selected, and use that in the next query.
  • C. Create an incremental query activity to fetch the last modified records from the recipient table that has tracing logs modified in the last 6 hours.
  • D. Use an incremental query activity to fetch the last modified records from the tracking table modified in the last 6 hours.
  • E. Add a scheduler to execute every 6 hours, use an option to store the date since last execution of the export workflow, and use as a reference point.

Answer: D,E


NEW QUESTION # 22
......

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