Mobile Augmented Reality Market Market Overview:
Market Research Future (MRFR) has published a research report that anticipates colossal growth for the global mobile augmented reality market with 17.76 % CAGR (Compound Annual Growth Rate) between 2022 - 2030. In terms of cash, the market is expected to rise to US $ 29.2 bn by the end of the forecast period. The key factors that are driving the growth of this market include craze for next-generation mobile augmented reality, emerging IoT & artificial intelligence (AI), the popularity of wearable devices & hands-free devices, and the growing market of mobile handsets.
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Key Players
The key players in the global mobile augmented reality market include Apple Inc. (USA), Blippar (UK), Catchoom technologies (Spain), CORDIS (USA), DAQRI (USA), Elsevier (Netherlands), Google Inc. (USA), HCL Technologies Limited (India), Infinity augmented reality (Israel), Intel Corporation (USA), Microsoft Corporation (USA), Samsung Electronics Ltd. (South Korea), SAP SE (Germany), and Qualcomm Inc. (USA).
Mobile Augmented Reality Market-Segmentations
The global mobile augmented reality market has been segmented on the basis of application, component, end user, and region. As per the application based segmentation, this market has been segmented into game consoles, personal digital assistants, smart glasses & wearable, smartphones, and tablets. On the basis of components, the market has been segmented into hardware and software. Further, the hardware is sub-segmented into 3D graphics system, displays, Global Positioning System (GPS), sensors, wireless network, and others. Based on the end users, the market has been segmented into enterprises, gaming & entertainment, public sectors, telecommunication, and others. Enterprises include advertising, e-commerce, and healthcare. Public sector covers the education sector, military sector, and government sector.
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Mobile Augmented Reality Market-Geographical Analysis
The regional segmentation of the global mobile augmented reality market comprises of Asia Pacific, North America, Europe, and the rest of the world (RoW). The largest regional market for mobile augmented reality is North America. Factors contributing to the growth of the market in this region include huge demand for smart devices, growing investment in smart devices and augmented reality, and technological advancement because of which, the market for technologically advanced products is always ready-made in this region. The biggest country-based markets in this region include the United States of America (USA), Canada, and Mexico.