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SAP C_C4H225_11 Exam Description:

The "SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation" certification exam verifies that the candidate has the fundamental and core knowledge required for the technology consultant profile. This certificate proves that the candidate has an overall understanding and can implement the knowledge practically in projects to contribute to the success of the planning and implementation phases in a mentored role. Previous project experience is not necessarily a prerequisite to pass this exam.

SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation Sample Questions (Q34-Q39):

You are about to create your monthly email report and you want to see revenue results of two different campaigns next to each other. Where can you create this report?

  • A. Analytics > Trends > Revenue
  • B. Analytics > Trends > Revenue Analytics
  • C. Analytics > Trends > Comparison
  • D. Analytics > Trends > Trend Reporting

Answer: C

How do you build a segment for contacts who recently opened an email, visited the website or made a purchase?

  • A. Analytics > Customer Lifecycle > Customer Lifecycle > Days since last engagement = 0-15
  • B. Analytics > Customer Lifecycle > Average Order > Buyer Status = Platinum
  • C. Analytics > Customer Lifecycle > Average Order > Order made (x) days ago = 0-100
  • D. Analytics > Customer Lifecycle > Customer Lifecycle > Customer lifecycle stage = Defecting customer

Answer: A

Which of the following apply to the msrp field in the product data file? Note: There are 3 correct answers to this question.

  • A. It is the original price of the product.
  • B. The currency is not included.
  • C. It is a mandatory field.
  • D. The comma (,) is always used as the decimal mark.
  • E. The msrp value must be higher than the price for it to appear in the recommendation.

Answer: A,B,E

What data collection commands does Web Extend support? Note: There are 3 correct answers to this question.

  • A. Go
  • B. SetCustomerId
  • C. SetPassword
  • D. Purchase
  • E. Review

Answer: A,B,D

A test user received an email with a form to confirm a premium newsletter subscription. The content of the opt-in invitation has a typo: "Yes, I WULD like to receive emails about new products and special promotions." Where can you correct this?

  • A. Channels > Email campaigns
  • B. Management > Form settings > General format
  • C. Management > Form Settings > Opt-in invitation and interests
  • D. My profile > Form default language

Answer: C


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