Starting a coworking space is like building your own Stark Tower. Just like Tony Stark built his iconic headquarters to bring together a team of brilliant minds, you’ll be creating a space where a community of like-minded individuals can come together to collaborate and achieve great things. But before you can invite everyone over for a housewarming party, you need to plan and prepare.


First, you’ll want to figure out who your target market is. Are you looking to attract independent contractors like Hawkeye or small business owners like Ant-Man? Or are you envisioning a diverse group of heroes like the Avengers? Knowing your audience will help you design and equip your space to meet their specific needs.

Next, you’ll need to find the perfect location for your coworking headquarters. Just like Stark Tower sits at the center of the city, your space should be easily accessible and close to public transportation. And like Stark Tower’s state-of-the-art design and technology, your space should be conducive to productivity and innovation.

Then it’s time to develop your business plan, this is like the blueprint of Stark Industries. It’ll help you map out your marketing and financial strategies. Just like Stark’s research and development team, you’ll want to conduct market research to understand the demand for coworking spaces in your area and to identify potential competition.

After that, you’ll need to secure funding, this is like Stark’s financial backing from the government. Depending on the scale of your project, you may need to secure funding to cover the costs of renting or purchasing a space, furnishing and equipping it, and marketing your business. You can seek funding from investors, apply for small business loans, or crowdfund like Stark did in the Avengers Endgame.

Next comes the fun part, designing and furnishing your space, This is where you get to show your inner Tony Stark. Think about the layout and design of your coworking space, as well as the types of amenities and services you’ll offer to members. Will you have private offices, conference rooms, or open seating areas? Will you provide coffee, snacks, and other refreshments like Stark’s lab?

Finally, it’s time to promote your business, this is where you show the world what you’ve created. Just like Stark’s reputation as a genius inventor, you’ll want to attract members and generate buzz about your business. You can create a website, a social media presence, network with local professionals, and host events or workshops to showcase your space. And just like Stark, you’re ready to change the world.

Starting a coworking space is like building your own Stark Tower 2.0. You need to consider all the bells and whistles that make it not only functional but also appealing and state-of-the-art in every way. Here are some additional things to keep in mind:

  • Legal requirements: You don’t want to be like Captain America dealing with outdated laws and regulations. Make sure to familiarize yourself with the legal requirements for starting a business and running a coworking space in your area. It’s like getting the government’s clearance for a new Stark Industries project.
  • Insurance: Protect your investments, it’s like the Iron Man suit for your business. Consider the types of insurance you’ll need to protect your business and its members. From liability to property and worker’s compensation, you’ll want to cover all bases.
  • IT and Security infrastructure: Like Stark Industries, your coworking space should have the latest and greatest technology. Invest in robust and reliable technology infrastructure, including high-speed internet, Wi-Fi, and phone systems, and ensure that your space is protected by adequate security measures, such as surveillance cameras.
  • Flexibility: Different heroes have different needs. Some would like a dedicated desk, some would like a flexible hot-desk, while others may want a private office. So, like Stark Industries, try to be flexible and cater to different preferences.
  • Community and Networking: Building a sense of community among your members is key to the success of a coworking space. Encourage collaboration and networking among members by hosting events, socials, and workshops. It’s like creating a team of Avengers to take on the world of business.
  • Amenities and Services: Provide amenities and services that will attract and retain members, like Stark’s lab. Think printing, scanning and fax, mail and package handling, a kitchen or break room, and access to meeting rooms.
  • Maintenance and Management: Have a plan for regular cleaning and maintenance of your space, and consider hiring a part-time or full-time manager to handle the day-to-day operations of the space. It’s like having Jarvis, Stark’s AI assistant, to run the show.


Starting a coworking space is like creating your own Stark Industries, but instead of building high-tech weapons, you’re building a community of like-minded individuals who can come together and achieve greatness. Just like how Tony Stark was able to change the world with his technology and innovations, you too can change the way people work and collaborate by providing them with a flexible, state-of-the-art and productive work environment.

So, don’t be afraid to think big and aim high. Whether you’re a solo entrepreneur or part of a team, it’s time to suit up and launch your own coworking space. And remember, just like Stark, the key to success is in the planning, execution, and the ability to adapt to the ever-changing business landscape.

As Tony Stark says “Sometimes you gotta run before you can walk.” So, go out there and build your own Stark Tower, and let the world know that you’re ready to change the game.

Cool people like to work from our coworking space in Bangalore.


Learn more about our coworking space on Think Remote.