Increasing awareness among people related to vitamin supplements to drive the global vitamins supplements market during the forecast period

According to TechSci Research report, Global Vitamins Supplements Market By Source, By Product Type, By End User, By Region, Competition, Forecast & Opportunities, 2024, the global vitamins supplements market is expected to grow at a CAGR of around 9% during the forecast period.

Vitamin supplements are witnessing adoption owing to growing health awareness, increasing vitamin deficiencies, and rising income as well as standard of living. Moreover, the aging population and people with small kids are also preferring such vitamin supplements.

 

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Additionally, the geriatric population is using vitamin supplements to avoid age-related disorders. However, the shift of preferences towards herbal supplements and Ayurveda will likely hamper the global vitamin supplements market during the forecast period. Furthermore, the manufacturing of vitamin supplements is not uniform and strict rules are not followed for production.

The global vitamin supplements market is segmented based on source, product type, end-user, region, and company. Based on the source, the market can be divided into natural and synthetic.

The synthetic segment dominates the market owing to the controlled supply of raw materials for natural vitamins. Additionally, natural vitamins are comparatively more expensive than their synthetic counterparts. Based on product type, the market can be categorized into multivitamins, Vitamin B, Vitamin C, Vitamin D, and others.

 

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The multivitamins segment holds a significant market share owing to the presence of their multiple variants in the market.

E.I. du Pont de Nemours & Co., Amway Corporation, Pfizer Inc., Bayer Aktiengesellschaft, BASF SE, Pharmavite LLC, Nature's Products, Inc., Ayanda Group AS, ABH Nature's Products, Inc., DCC Health & Beauty Solutions Limited and others are some of the leading players operating in global vitamins supplements market. The companies operating in the market are using organic strategies such as product launches, mergers, and collaborations to boost their share.

“Asia-Pacific is anticipated to be the fastest growing region in the global vitamins supplements market during the forecast period, owing to its large population base. Moreover, the emerging economies in Asia-Pacific, especially China and India are more than willing to embrace a healthy diet including the use of vitamin supplements, keeping in mind the end goal to meet their nutritious necessities.

This factor is further fueling demand for vitamin supplements across the region.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.

Global Vitamins Supplements Market By Source, By Product Type, By End User, By Region, Competition, Forecast & Opportunities, 2024 has evaluated the future growth potential of the global vitamins supplements market and provides statistics & information on market size, structure, and future market growth.

The report intends to provide cutting-edge market intelligence and help decision-makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the global vitamin supplements market.

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