According to Market Research Future (MRFR), the global kids tablet market is estimated to reach USD 32 billion at a CAGR of 14% from 2019 to 2025 (forecast period). The report addresses and explores the effects of the COVID-19 outbreak on the global kids tablet market, including potential opportunities and challenges, drivers, and risks.

Kids tablets are thin, flat, and portable devices that are used for entertainment and educational purposes. Like smartphones, tablets are multi-functional devices with integrated tools such as audio recording, front and rear cameras, and videos. Kids tablets are available in child-friendly designs, like scratch-proof screen, rounded corners, and impact-proof body to withstand the thrashing which is destined to face from the kids. With improved touchscreen technology, tablets have implemented new technologies to provide users with higher-quality user touch screen interaction, including multi-touch pinch, zoom, and rotate features.

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Key Players

The leading participants in the global kids tablet market are Lenovo Group Limited (Hong Kong),, Inc (US), Apple Inc. (US), Huawei Technologies Co., Ltd (China), KD GROUP (US), SAMSUNG (South Korea), OpenText Corporation (Canada), LogRhythm, Inc. (US), Mattel, Inc. (US), and AccessData (US).

Other prominent players studied for the global kids tablet market are Micromax (India), Pinig Tech Pvt. Ltd (India), CONTIXO (US), LeapFrog Enterprises (US), FireEye (US), Bubblegum (South Africa), and (US), among others.

Competitive Analysis

Key players in the global market for kids tablet are focusing on innovations in manufacturing technologies to improve the quality and shelf life of kids tablet. Publishers and media organizations are partnering with schools to create educational content and encourage digital learning. Companies are trying to build rich features, content, and applications to draw children and their parents to purchase their items. Manufacturers also concentrate on cost, ease of use, and sustainability in order to remain competitive in the market.